| Full name | Club Social y Deportivo Atlas de Guadalajara | |||
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| Nickname(s) | Zorros (Foxes) Los Rojinegros (The Red-blacks) La Academia (The Academy) |
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| Founded | August 15, 1916 | |||
| Ground | Jalisco, Guadalajara, Jalisco, Mexico (Capacity: 56,700) |
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| Chairman | Carlos Martin Del Campo | |||
| Manager | Juan Carlos Chávez | |||
| League | Primera División de México | |||
| Clausura 2011 | 10th (league) | |||
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| Current season | ||||
Club Social y Deportivo Atlas de Guadalajara is a Mexican football club. Atlas is one of three teams that play in Guadalajara, Mexico, along with Club Deportivo Guadalajara and Estudiantes Tecos in the Primera División de México. The club's home stadium is Estadio Jalisco in Guadalajara.
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Club cardinals atlas was founded in a bar of Guadalajara, Mexico, where a few friends recalled their football experience at English college squads where they had spent the last few years. Alfonso and Juan José "Lico" Cortina, Pedro "Perico" and Carlos Fernández del Valle, the three Orendain brothers and Federico Collignon (who had studied in Berlin) finally decided in the summer of 1910 to set up a football team called "Club Atlas" and founded it in Tlaquepaque, outside the city of Guadalajara.
The technical ability that the "Atlistas" employed - triangular passing and skillful dribbling to avoid opponents' tackles - was impressive and they quickly joined the elite in Mexican football. As a result, Atlas and Chivas, a fellow Guadalajara team, have a long history in the first division and the game between them is called the 'Clásico Tapatío'.
Atlas has one the best youth academies in Mexico. In the last decade Atlas has developed and let many young players play more than any other team in Mexico. Many young players go in Atlas youth academy knowing that they'll have a strong possibility to play with the first team. Although Atlas has only won the league championship once, their academy has been famous for developing national idols who have played with the Mexico national football team in the past decade like Jared Borgetti, Daniel Osorno, José de Jesús Corona, Pável Pardo, Oswaldo Sánchez, Rafael Márquez, Juan Carlos Medina, Jorge Hernández, Mario Méndez, Miguel Zepeda, Jose Vaquero Lopez, Juan Pablo Rodriguez, Juan Pablo Garcia, Hugo Ayala, Jorge Torres Nilo, Edgar Ivan Pacheco, Andrés Guardado and many more. As of 2007, most teams in Mexico's Primera División have at least one player who started their career in Club Atlas.
Club Atlas had a golden age in the year 1998 with promising players such as Rafael Márquez, Daniel Osorno, Juan Pablo Rodriguez, Mario Méndez, Omar Briceño, and Miguel Zepeda. They lost the final to Toluca and next season became dominant 1st place overall but never claimed a title. Today many of the once young jewels of the team are on elite squads and play important roles.
Atlas has participated twice in Copa Libertadores. The first appearance been in the year 2000 when the team made it to the quarterfinals and lost to former cup champions Palmeiras. In 2008, Atlas had another chance participation in Copa Libertadores making it to the quarterfinals and losing to cup champions Boca Juniors. In June 2009 Atlas was chosen with other 3 teams from FMF to participate in the Superliga. The Superliga is a tournament that 4 teams from FMF and MLS participate. The winner receives the prize of $1 million.
Atlas currently plays in the stadium. Estadio Jalisco is the third largest stadium in Mexico and was constructed on January 31, 1960. It is a venue that has played host to historic matches and teams including Pelé's Brazil in 1970. In total, It was host for 8 games in the 1970 FIFA World Cup, 6 of which were from group stage matches, and two were quarter and semi-finals. Subsequently, the stadium was again host for 9 games in the 1986 FIFA World Cup, 6 of which were group stage matches, 1 was round of sixteen and the last 2 were quarter and semi-finals.
Atlas fans are collectively called La Fiel (the faithful) by themselves, but better known to the rest of the population as "Barra 51" ; La Barra 51 is the main organized supporter group. La Barra 51's name recalls Atlas' last and only championship in the Primera División de México in 1951. Through the team's struggling performance La Fiel has earned its name, supporting the team for 60 years without any major silverware.
Note: Flags indicate national team as has been defined under FIFA eligibility rules. Players may hold more than one non-FIFA nationality.
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| Position | Staff |
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| Manager | Juan Carlos Chávez |
| Assistant Manager | Ernesto De La Rosa |
| Physical fitness coach | Diego Rousse |
| Team Doctor | Rubén Cruz |
| Massage Therapist | Guillermo López |
| Utilityman | Rubén Herrera |
| Goalkeepers coach | Raúl Morales |
Last updated: 18 April 2010
Source: F.C. Atlas Official Website
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